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ChatGPT

Positives: Versatile for tasks like writing and coding, broad knowledge base, regularly updated.

Negatives: Limited real-time information, occasional inaccuracies, can be verbose.

Copilot

Positives: Enhances productivity by automating tasks, providing suggestions for emails, documents, and workflows. Integrated into Microsoft products (like Word, Excel).

Negatives: Suggestions can sometimes miss context, requiring manual adjustments. Limited in understanding more complex business-specific scenarios.

Gemini

Positives: Expected to excel in decision-making support, predictive analytics, and next-generation AI business applications. Strong Google integration.

Negatives: Still in development, so practical business use cases and performance remain to be seen.

Claude

Positives: Focuses on safer and more aligned AI for business use, providing reliable support for decision-making, content creation, and communication.

Negatives: More cautious in generating creative ideas, which may limit dynamic business applications. Less mature ecosystem compared to competitors.

Your ChatGPT Prompts -
12 gems!

Tone of voice:

"Generate a detailed prompt that will allow you to precisely copy the style of writing in the text that I give you. Your prompt will include:

  • The tone of voice.

  • The type of language used.

  • The spelling conventions.

  • The types of sentences used.

  • The specific adjectives used.

  • The types of punctuation use.

  • The Dunning Fogg Index and the Flesch-Kincaid readability index

Do NOT refer to the content or theme.

Your prompt must replicate ALL the aspects you've identified as accurately as possible.

Your prompt will start with 'Before you respond, follow each of these guidelines:'. Your prompt will end with: 'This is your task:'

Are you ready?"

ChatGPT will then ask you for your text, so paste in a large block of text that represents how you write. It will then provide you with a prompt that you can use to replicate your voice.

Watch the Loom video of me using the prompt below:

Outline writer

"I need a comprehensive and distinctive outline for an [article, video script, etc.] on ‘[your niche].’ The topic is X, and the title is Y. This is intended for [describe your audience].

In the outline, please include the following:

Introduction

Begin with an engaging opening that introduces the topic and is appropriate for our audience’s level of understanding.

Key Points

Outline the main ideas or sections of the content:

A brief summary of each point.
Detailed parts or subtopics under each point.
Questions or perspectives to consider, based on what appeals to our audience.
Suggestions for real-world examples or case studies that resonate with our audience and add credibility to each point.

Visuals and Media (if applicable)

Provide ideas for visuals or videos that would appeal to our audience and how they should be presented.

Conclusion

Finish with a closing that summarises the key points and leaves the audience with something to ponder or motivates them to take action.

Audience Engagement

Recommend ways to make the content more interactive or engaging for our audience.

Additional Notes

Include any unique ideas, writing styles, or storytelling techniques that would make the content more compelling for our audience.

Your expertise in [your niche] is crucial for crafting an outline that is not only informative but also captivates our audience’s attention. Your insights will ensure our content is both valuable and engaging, perfectly tailored to meet the needs of our audience."

Following the above prompt, use this prompt to write the content itself:

Content writer

"Using the outline we’ve developed for the article titled ‘[insert your article’s title],’ please begin writing the first sections, focusing particularly on the Introduction and the first Key Point. As we are targeting [briefly mention the target audience], the tone should be [mention the desired tone].

Incorporate storytelling techniques to make the content more relatable and engaging. This may include personal anecdotes, drawing from your experience as a professional [your job title], to illustrate key points. Additionally, use metaphors, similes, and vivid descriptions where appropriate, to clarify complex concepts or create parallels that resonate with our readers.

Start with the introduction, creating a strong hook that sets the stage for the topic. Then, move on to the first Key Point, integrating storytelling elements to sustain reader interest while clearly conveying the information. Please pause after this, and await further instructions before continuing.

Before responding, ensure you follow this style guide: [INSERT TONE OF VOICE PROMPT]"

Quick ideas for powerful prompts

"Show me keyword trends for summer 2024 in the [X] industry."

"Give me 5 ideas for a blog based on [X]."

"Analyse my website copy and tell me how it performs for these keywords [X]" - paste in the text of your website.

"Plan a series of emails that warm up readers to purchase [X]. Here are the key details..."

Remember, a GPT creation is only as good as its prompts - Give detailed, clear instructions. If it's a process you will want to repeat, consider subscribing to ChatGPT Pro and save the instructions into your own Custom GPT for repeated use.

Don't forget, ChatGPT can process CSV files too

... and PDFs... and Excel files... and image files

As with any online platform, it's a good idea to remove sensitive information before uploading.

"Analyse this CSV file of customer sales data to identify the top 5 best-selling products, total sales revenue, and monthly sales trends. Also, highlight any potential seasonal patterns."

"From this Excel spreadsheet of employee timesheets, calculate the total hours worked per employee each week. Flag any employees who consistently work overtime, and provide a summary of their average weekly hours."

"Using this CSV file of product inventory, generate a report showing items with low stock levels, reorder recommendations based on past sales trends, and estimated stockout dates if no action is taken."

"Read this PDF brochure and suggest a better way to structure its contents."

"Examine this spreadsheet of customer feedback and reviews, and summarise the top 3 recurring positive and negative comments. Provide insights into areas for improvement based on customer sentiment."

"Create a summary of this PDF report."

"From this CSV file containing expenses and income, create a financial summary that includes total revenue, total expenses, profit margin, and a breakdown of the largest expense categories over the last 6 months."

"Highlight in yellow all customers in this spreadsheet that have not made a purchase in 6 months. Tag them with 'unengaged'. Give me a list of them in order of the date they signed-up."

Remember, a GPT creation is only as good as its prompts - Give detailed, clear instructions - ideally with more detail than any of the above.

ChatGPT tends to work better if you give it steps to follow in a sequential order.

If it's a process you will want to repeat, consider subscribing to ChatGPT Pro and save the instructions into your own Custom GPT for repeated use.

3 Game Changers

ChatGPT

A versatile AI tool that assists with tasks such as content creation, customer support, and data analysis, offering natural, conversational interactions. It has a wide-ranging knowledge base and can handle various business needs, from generating reports to brainstorming ideas.

Stargazy Enginehouse

An all-round CRM and marketing platform including email automations, social media planning, courses, landing pages, countdown timers, chat widgets and much more - developed by us! Unlimited users, unlimited emails.

Make.com

A powerful automation platform designed to streamline workflows and integrate various applications seamlessly. It allows users to create custom automations without needing extensive coding knowledge, making it accessible for businesses of all sizes. Automate repetitive tasks

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Other great AI tools...


1. Midjourney

What It Does: AI-powered tool that generates artistic or photo-realistic images from text prompts.
Key Features: Customizable styles, community via Discord, subscription-based access.
Use Cases: Concept art, design inspiration, social media visuals.

2. DALL-E

What It Does: OpenAI’s AI model that creates detailed images from textual descriptions.
Key Features: Inpainting for image editing, high-quality output, API integration.
Use Cases: Graphic design, product visualization, creative projects.

3. Runway

What It Does: Comprehensive creative suite with AI-driven video and graphic editing tools.
Key Features: AI-assisted video editing, generative models, real-time collaboration.
Use Cases: Video production, digital art, marketing content creation.

4. Luma

What It Does: AI platform designing videos from text prompts, and even 3D content creation

Key Features: AI-generated 3D models, AR/VR integration, customization tools.
Use Cases: Game development, AR/VR applications, product prototyping.

5. Pika

What It Does: Create short and fun videos from prompts or from images.
Key Features: Simple saved animations such as squashing or exploding that turn any photo into a video.
Use Cases: Short engaging social media videos featuring a single image created quickly.

6. NotebookLM

What It Does: Google’s AI-enhanced note-taking and knowledge management tool.
Key Features: Intelligent organization, advanced search, Google Workspace integration.
Use Cases: Academic research, professional documentation, collaborative note-taking.

7. Jasper

What It Does: AI-driven content creation platform for generating written material.
Key Features: Content templates, SEO optimization, team collaboration tools.
Use Cases: Marketing copywriting, blogging, social media content, business communications.

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